4.4 Using Tables

I’ve already mentioned that one of the principles of a high click-through rate(CTR) is to make your sites blend into the page. The more you position yoursites to blend into the page, the better your click-through rate will be. Onevery neat way to help your ads blend into the site is to place them in tables.

In the example below, technology guru Chris Pirillo skillfully drops hisAdSense into a

for a clean and attractive look that turns AdSenseinto a new focal point. See out how he does it at http://www.lockergnome.com/